A new study has found that 22% of employees wish they were self-employed and in control of their own working practices. Blue Branch have investigated the findings and shared why they believe self-employment is set to rise as more people seek the freedom to do things their own way.
As a firm that regularly promotes the philosophy that attitude dictates results, Edinburgh-based sales and promotions firm, Blue Branch has claimed that in order to achieve better results, entrepreneurs need an attitude shift.
With statistics showing that half of UK start-ups fail within the first five years, Edinburgh-based event promotions firm Blue Branch is urging start-ups and entrepreneurs to establish solid foundations in order to boost their chances of business success.
Leadership is almost entirely about managing people effectively, and Blue Branch believes that having great ideas and a strategic vision won’t get a business far if the employees feel their leadership is lacking.
Consumers want brands to communicate a purpose or motive behind what they do, however many brands are struggling to do this with conviction. Event promotions company, Blue Branch outlines why having a purpose is important and how direct marketing can help convey this message to consumers.
On Sunday February 21st, Managing Director at Blue Branch, Rania Noumaan was accompanied by one of the firm’s contractors and competition winner, Guy Hudson and flew out to Australia for their week long business trip.